I’m a PR professional turned freelance writer, with a career in PR and marketing spanning 15 years.

After cutting my teeth in-house, I spent several years agency-side in senior client-facing roles in the financial technology sector. Alongside the usual strategic planning, I carved a niche for myself as the go-to writer for banking and financial markets issues-based copy. I later transferred this skill to the health promotion sector, working in-house to produce consumer-focussed copy on health and wellbeing topics.

I’ve since turned my hand to freelancing while pursuing my other passion, yoga, and seeing a bit more of the world. On this site, you can browse examples of my past work along with musings from my travels and my yoga journey.

Join me on LinkedIn.

Some sector specialisms:

Business strategy

• Small businesses success, thriving in a downturn, securing funding, managing your online reputation… 

Business technology

• Banking and finance – compliance and regulation, ATM testing, core banking, market data and trading systems…
• Domain name management – managing intellectual property online, maximising a global business presence on the web…

Find out more about my business background.

Health promotion

• HIV prevention and sexual health, tackling alcohol and drugs, improving mental health and wellbeing…

Personal development, yoga, travelling…

• Based on my experiences as a yoga student, leaving the corporate life and embarking on a personal journey…

Find out more about my health and wellbeing experience.